Monday, 12 May – Kingston, Jamaica: - Reggae history will be created on Saturday May 17 2007 as Rootz Underground, the best Jamaican band to surface since Morgan Heritage, officially launches their debut album 'Movement' in Jamaica at the Ashanti Oasis Vegetarian Restaurant at Hope Gardens. The 'Movement' album has already received several superb reviews and is shaping up to become a cult sensation in the United States.

"Movement is a promising beginning from a seriously talented band; it boasts a strong, dry sound that recalls the early Mango albums of Steel Pulse." Hailed Billboard.com 

The Broward County New Times (Florida) stated: "The group's music thumps with rebel bass lines and thought-provoking lyrics, not just of yesteryear, but rather it transcends time, a key ingredient of the sound they've been creating in the eight years since the band first formed."

Conscious Choice Magazine raved: "While this Kingston, Jamaica-based collective may be termed "reggae rock," they take the best elements of both to compile what is arguably one of the most impressive debuts of recent times. Over the course of 73 minutes they infuse electric guitars and other jazz-based instruments (saxophones, keys) into the obvious necessity of reggae tradition: the low end. It's not surprising, however, when your bassist is nicknamed 'Babylon Headache'."

"Retrospective tracks fuse with Introspective singles to form a myriad of diverse sounds and topics that anyone with half a brain can appreciate"...."Rootz Underground's 'Movement' will make reggae aficionados out of the occasional reggae listener" – Right On! Magazine

Jamrock Magazine observed: "Kingston's Rootz Underground album is leading the latest development in the ongoing roots reggae revival-the return of the self sufficient band"

"The band delivers a well crafted balance of easy skanking and reverent passion that's well worth the wait" – Global Rhythm magazine

"I wanted to run and wake the town and tell the people that Reggae music—real reggae music, the kind that is a throwback to reggae ambassadors such as Tosh, Marley and Burning Spear, lives on in this six-member band". – Where Itz At Magazine

Despite the many accolades Rootz Underground remains humble:  "Were are happy that the world accepts and understands our music and is willing to join the Movement". - Charles, Rootz Underground Lead Guitar.

The 19-track album was produced by Wayne Armond, Bobby Digital, Dean Fraser and Rory Gilligan and is being distributed internationally by the Riverstone Records label. Movement! features some of Rootz Underground's best known songs such as the smash hit  Victims Of The System, cult favourite Herb Fields, and the hard hitting Hammer. There are also several new treats such as When I Go and Corners Of My Mind to name a few.

Rootz Underground will indeed continue their revolutionary reggae Movement! on Saturday, May 17, 2008 at the Ashanti Oasis Vegetarian Restaurant at Hope Gardens. For a low entrance fee of J$800 / J$500 (with Student I.D) fans will able to attend the launch at 9PM.  There will also be an option for patrons to pay J$1500 which will include a copy of the album.  The launch will feature a live performance by the band themselves.