OCEAN Style launches Elegant Escapes with Sumfest collaboration
Reggae Sumfest JAMMIN VIP Package - first package to be offered
(MIAMI, FL. June 23, 2012) OCEAN Style has today announced the launch of OCEAN Style Elegant Escapes. The initiative will offer unique and appealing travel, lifestyle and entertainment experiences to a discerning consumer. The Escapes are tailored to the OCEAN Style audience offering an exceptional experience and compelling value proposition while ensuring valuable marketing exposure to their partners. The media company will work closely with hotels, spas, golf courses and other entities to put together a wide range of 'cool and chic' offerings with the aim of bringing great value to its readers, online audience and partners.
"We have great ideas for this initiative. Whether high-ticket or lower-priced offers, we want each one to deliver something different to our audience. We will start with one or two opportunities per month as we focus on creating something unique and different each time. The concept is neither novel nor complicated but we will differentiate our Elegant Escapes product by developing really new and innovative offers that appeal to our clients and bring value to our partners" stated OCEAN Style Editor in Chief, Douglas Gordon.
As media entities expand beyond their traditional outlets for new sources of growth and expansion, OCEAN Style has expanded its events division recently moving beyond its annual FashionShowcase and celebrity Golf Invitational to food and wine events, with its RESERVED series. With Elegant Escapes, OCEAN Stylecontinues to grow and in the process provide more value to both its audience and its advertisers. OCEAN Style showcases 'the good life in the Caribbean' and will offer opportunities throughout the Caribbean and in the US, specifically New York and Miami - regular stomping grounds for the elite of the Caribbean for shopping, business or fun.
The first Elegant Escapes offer is a 4 day / 3 night package that includes Reggae Sumfest VIP tickets, all-inclusive luxury accommodation at Secrets Wild Orchid Resorts in a Junior Suite and a gift basket that will include a host of surprise extras.
Given the strength of the Sumfest lineup headlined by the likes of R. Kelly, Trey Songz, Damian 'Jr. Gong' Marley, Beenie Man and a host of other international stars, the 'Jammin VIP Package' offers an opportunity to enjoy the best of this musical feast from the relative comfort of the VIP section with the added benefit of first-class accommodation. The offer is priced at $975 based on double-occupancy which represents a savings of approximately $500 per couple.
"We have an excellent team working on this expansion and they have been throwing around some really intriguing ideas for the next few deals. We will continue to tweak and massage the concept and the offerings as we move forward, always focused on delivering excellence in value and experience. It's an exciting opportunity" added Gordon.
For more on OCEAN Style Elegant Escapes visit www.oceanstylemagazine.com/elegantescapes